- Enhance customer relationships with SMS
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Improve your omnichannel strategy with SMS 8 min
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Expand your SMS capabilities with an integrated tech stack 5 min
- Grow your audience and create personalized experiences
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Grow your SMS audience 4 min
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Create personalized SMS experiences with keywords 6 min
- Target your audience with engaging messages
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Improve SMS engagement with segmentation 6 min
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Automate your SMS customer journey 3 min
- Next steps
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Knowledge check 1 min
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Additional resources 1 min
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Feedback 1 min
Build an SMS marketing strategy
Learn how to develop an SMS marketing strategy designed to improve the customer experience and drive more revenue.
If you’re taking this course, it means that you have already begun building a list of SMS subscribers and have taken fundamental actions in your account to begin using SMS. This course is designed to help you build upon this foundation and take next steps to form an SMS strategy. Learn effective strategies to acquire, retain, and engage your growing list of SMS subscribers, propelling you to better performance and increased revenue.
By the end of this course, you will be able to:
- Incorporate SMS into your omnichannel strategy
- Connect your tech stack to SMS strategies
- Acquire new SMS subscribers
- Use keywords to personalize your customer experience
- Create segments based on SMS engagement
- Implement key SMS flow strategies
Prerequisites: If you need help enabling SMS and establishing a foundational understanding of SMS, go through Getting started with SMS before taking this training.
Take this course if:
- You have completed the Getting started with SMS resource.
- You have enabled SMS in your account and are seeking next steps to build a strategy around SMS
Your instructor: