Getting started with sign-up forms

Getting started with sign-up forms

Learn form basics, how to create a pop-up form, and best practices to grow your list.

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About this course

In this course, you’ll gain a foundational understanding of Klaviyo forms. You'll walk through key strategies to set up a pop-up form with a form teaser to start collecting new subscribers. Along the way, you'll learn industry best practices for 5 types of forms (pop-up, flyout, embed, full page, and banner), see real brand examples as inspiration, and uncover strategies to improve over time. 

By the end of this course, you will be able to:

  • Explain the value of sign-up forms for list growth.
  • Differentiate 5 types of forms in Klaviyo.
  • Create your first pop-up form with a form teaser.
  • Add an embedded form to your website footer.
  • Measure the success of your forms.
  • Apply sign-up form best practices.
  • Access next steps to expand your form strategy.

Take this course if:

You are new to Klaviyo and want to learn how to build your first form to collect subscribers.

Your instructor:

Sharlyne Rios is a customer education specialist at Klaviyo with a background in education and creative content. Prior to Klaviyo, Sharlyne taught 6th grade math, worked with various non-profits, and traveled to 40+ countries. Outside of work, you can find her hiking a mountain or swimming in the ocean. Connect with Sharlyne on LinkedIn.

Curriculum38 min

  • Getting started with sign-up forms
  • Grow your audience with forms 7 min
  • Build a pop-up form in Klaviyo 11 min
  • Measure the effectiveness of your forms 6 min
  • Get inspired by high-performing forms 7 min
  • Best practices for sign-up forms 5 min
  • Next steps
  • Access additional sign-up forms resources 1 min
  • Final quiz: Getting started with sign-up forms
  • Feedback 1 min

About this course

In this course, you’ll gain a foundational understanding of Klaviyo forms. You'll walk through key strategies to set up a pop-up form with a form teaser to start collecting new subscribers. Along the way, you'll learn industry best practices for 5 types of forms (pop-up, flyout, embed, full page, and banner), see real brand examples as inspiration, and uncover strategies to improve over time. 

By the end of this course, you will be able to:

  • Explain the value of sign-up forms for list growth.
  • Differentiate 5 types of forms in Klaviyo.
  • Create your first pop-up form with a form teaser.
  • Add an embedded form to your website footer.
  • Measure the success of your forms.
  • Apply sign-up form best practices.
  • Access next steps to expand your form strategy.

Take this course if:

You are new to Klaviyo and want to learn how to build your first form to collect subscribers.

Your instructor:

Sharlyne Rios is a customer education specialist at Klaviyo with a background in education and creative content. Prior to Klaviyo, Sharlyne taught 6th grade math, worked with various non-profits, and traveled to 40+ countries. Outside of work, you can find her hiking a mountain or swimming in the ocean. Connect with Sharlyne on LinkedIn.

Curriculum38 min

  • Getting started with sign-up forms
  • Grow your audience with forms 7 min
  • Build a pop-up form in Klaviyo 11 min
  • Measure the effectiveness of your forms 6 min
  • Get inspired by high-performing forms 7 min
  • Best practices for sign-up forms 5 min
  • Next steps
  • Access additional sign-up forms resources 1 min
  • Final quiz: Getting started with sign-up forms
  • Feedback 1 min