GROW AND LEARN
Klaviyo Academy
Learn Klaviyo skills from anywhere in the world. Explore our free library of online resources, courses, and certificates and take your business to the next level!
Acquire customers and grow your lists
Growing your audience is the fastest way to grow your revenue. Learn the proven best practices and get step by step guidance for implementation.
8 Resources
Acquire customers and grow your lists
Drive repeat purchases with automation
Learn how to set up the critical flows for success and implement best practices to automate your customer journey.
10 Resources
Drive repeat purchases with automation
Increase sales with campaigns
Learn how to ramp your campaign calendar and start increasing sales today.
9 Resources
Increase sales with campaigns
Improve engagement with segmentation
Learn how to leverage segmentation to design ultra-relevant messages that convert with proven strategies.
7 Resources
Improve engagement with segmentation
Getting started with Klaviyo
Integrate your ecommerce ecosystem, collect subscribers, and start sending messages with Klaviyo.
29 min
Beginner Getting Started Email Quick guide GSredirect1 Dan Girmus_video
Getting started with SMS
Learn how to enable SMS, collect SMS subscribers, and send SMS campaigns and flows with Klaviyo.
38 min
Beginner SMS Getting Started Quick guide GSredirect2 Karim El-Sayed_video cxc-expand-c
Power smarter marketing with Klaviyo AI
Work faster, drive better results, and predict what customers want (and when) with AI-powered features in Klaviyo.
1 hr 7 min
Course Jenn Brisebois_creator Karim El-Sayed_video Aaron Goeglein_video Dan Girmus_video
Getting started with Klaviyo CDP
Learn how to configure and customize each feature of Klaviyo CDP to fit your business.
46 min
Advanced Getting Started Quick guide CDP Jenn Brisebois_creator gs-cdp-redirect
Getting started with Klaviyo Reviews
Learn how to collect reviews, automate follow-up, and promote 5-star reviews
16 min
Beginner Skip Registration Build relationships Getting Started Quick guide Reviews Ashley McDermott _creator Dan Girmus_video reviewsredirect1
Getting started with Klaviyo for restaurant businesses
Learn how to effectively utilize Klaviyo for your restaurant brand.
28 min
Beginner Getting Started Dan Girmus_video Mason Wheeler_creator gs-restaurants-redirect
Klaviyo product certificate
The Klaviyo product certificate helps you get the most out of Klaviyo so that you feel empowered to own your destiny and grow your brand.
8 Courses
Certificate
How to meet Google and Yahoo's email sender requirements in 2024
Follow these steps to prepare for Google and Yahoo’s new sender requirements going into effect in February 2024.
3 min
Quick guide Jenn Brisebois_creator Quick Guide
Use Google Postmaster Tools to monitor your spam complaint rate
Learn how to use Google Postmaster Tools to monitor key factors like spam rate, domain reputation, delivery errors and authentication status.
5 min
Deliverability Quick guide Jenn Brisebois_creator Quick Guide
Understand how DMARC protects your domain reputation
Learn what DMARC is and how it helps to prevent bad actors from spoofing and impersonating your brand.
10 min
Deliverability Quick guide Jenn Brisebois_creator Karim El-Sayed_video Quick Guide
Authenticate your emails with a branded sending domain
Learn how to set up a branded sending domain in Klaviyo, which allows you to pass key email authentication checks like SPF and DKIM.
9 min
Deliverability Quick guide Karim El-Sayed_video Quick Guide
Verify that your account meets new sender requirements
Double check that you have taken all the necessary steps to get your Klaviyo account ready for Gmail and Yahoo's new bulk sender requirements.
3 min
Deliverability Quick guide Jenn Brisebois_creator Quick Guide
Use Klaviyo AI to work smarter and earn more
Learn what Klaviyo AI is and how it can help you become a stronger, more efficient marketer.
4 min
Analytics Quick guide Jenn Brisebois_creator Drive repeat purchases with automation Quick Guide
Increase CLV with an AI repeat purchase flow
Use predictive insights in Klaviyo to design an AI-powered flow that strategically influences purchase behavior.
7 min
Jenn Brisebois_creator Quick Guide
Best practices for SMS flows
Get advice for how to use high-performing flows to engage, nurture, and retain SMS subscribers.
15 min
SMS Flows Dan Girmus_video Sharlyne Rios_creater type:Best practices
Best practices for SMS campaigns
Create high-impact SMS campaigns to generate more orders and reach your revenue goals.
10 min
SMS Campaigns Aaron Goeglein_video Sharlyne Rios_creater type:Best practices
Best practices for SMS list growth
Learn strategies for growing your SMS list to help grow your revenue.
5 min
Beginner SMS Grow my audience Quick guide Lists and segments Karim El-Sayed_video type:Best practices Jenny Clark_creator
Create a content calendar in Klaviyo
Learn how to use the Klaviyo campaign calendar to streamline your content creation process.
22 min
Intermediate Course Campaigns Email Grow my audience Aaron Goeglein_video Dan Girmus_video Sharlyne Rios_creater
Build a brand community
Build and maintain a brand community to improve engagement, increase sales, and generate brand excitement.
8 min
Intermediate Build relationships Grow my audience Lists and segments Dan Girmus_video Sharlyne Rios_creater Omnichannel Acquire customers and grow your lists Quick Guide
Increase average order value with owned marketing
Increase customer spending with effective average order value strategies.
26 min
Intermediate Course SMS Marketing Earn more revenue Campaigns Email Push Aaron Goeglein_video Dan Girmus_video Sharlyne Rios_creater Omnichannel Increase sales with campaigns
Apply programming logic concepts to build more personalized messages
Learn about some fundamental programming logic concepts and how you can incorporate them into your email templates.
7 min
Intermediate Course Build relationships Quick guide Templates Developer_area Michaela Fooksa_creator Quick Guide Developer
Customize and personalize emails using Django
Learn how to customize your email templates using Django, show/hide logic, and dynamic tables.
10 min
Advanced Build relationships Email Quick guide Aaron Goeglein_video Developer_area Michaela Fooksa_creator Quick Guide cxc-expand-b Developer
Black Friday Cyber Monday
Black Friday and Cyber Monday are the biggest annual events in ecommerce. Learn how to prep, plan, and execute a successful BFCM strategy.
13 resources
Beginner
Improve your Klaviyo Reviews strategy with custom questions
Collect detailed information from shoppers that you can use to personalize marketing content.
30 min
Intermediate Course Reviews Ashley McDermott _creator Karim El-Sayed_video Aaron Goeglein_video Dan Girmus_video
Grow your list with proven strategies
Improve audience growth by introducing new tactics that attract high-quality leads to your list.
4 min
Black Friday Cyber Monday Quick guide Jenn Brisebois_creator Acquire customers and grow your lists Quick Guide
Create measurable marketing goals
Upon completion of this course learners will be able to develop impactful and measurable reporting goals tailored to their customer’s buying journey.
34 min
Beginner Course Analytics Karim El-Sayed_video Mason Wheeler_creator
Create your first Klaviyo segments
Learn what segments are, how to build them, and how to use segments to send more targeted marketing campaigns.
28 min
Beginner Course Lists and segments Ashley McDermott _creator Karim El-Sayed_video Dan Girmus_video Improve engagement with segmentation ignore-for-search
Build your first Klaviyo flows
Learn flow basics, build your first automated flows in Klaviyo, and follow best practices to increase revenue.
45 min
Beginner Course Earn more revenue Build relationships Flows Ashley McDermott _creator Dan Girmus_video Drive repeat purchases with automation ignore-for-search
Get started with the email template editor
Create and customize your email templates in Klaviyo.
5 min
Beginner Email Quick guide Templates Quick Guide
Design your first email templates in Klaviyo
Gain foundational knowledge to design email campaigns that increase engagement and drive conversion.
32 min
Beginner Course Email Templates Karim El-Sayed_video Dan Girmus_video Sharlyne Rios_creater ignore-for-search
Turn BFCM shoppers into repeat customers
Flip the funnel after BFCM to focus on converting first-time shoppers into brand loyalists.
4 min
Black Friday Cyber Monday Quick guide Jenn Brisebois_creator Drive repeat purchases with automation Quick Guide
Last minute BFCM checklist
Execute a successful BFCM strategy by following along with these last minute tips.
5 min
Intermediate Black Friday Cyber Monday Quick guide Ashley McDermott _creator Quick Guide
Use Klaviyo's newest features during BFCM
Review what's new in Klaviyo since last Black Friday Cyber Monday (BFCM), and make this BFCM the best one yet.
5 min
Intermediate Black Friday Cyber Monday Quick guide Ashley McDermott _creator Quick Guide
BFCM daily sending guide
Get ahead of 2023 trends, see what kinds of campaigns to send, and how often to send each day during Black Friday Cyber Monday weekend.
5 min
Black Friday Cyber Monday Campaigns Quick guide Jenn Brisebois_creator Increase sales with campaigns Quick Guide
Black Friday Cyber Monday campaign best practices
Evaluate what goes into a high quality email, SMS, and push notification for BFCM.
5 min
Beginner Black Friday Cyber Monday Quick guide Ashley McDermott _creator Increase sales with campaigns type:Best practices
Prepare your flows for BFCM
Learn how to align key automations with your Black Friday Cyber Monday marketing strategy.
8 min
Intermediate Black Friday Cyber Monday Flows Quick guide Ashley McDermott _creator Quick Guide
Collect user-generated content from shoppers
Build "social proof" for your brand by collecting user-generated content in reviews, on social media, and more.
5 min
Intermediate Black Friday Cyber Monday Quick guide Reviews Ashley McDermott _creator Quick Guide
Use winning segmentation strategies for BFCM
Identify key holiday shopping personas, then target them when messages that stick.
5 min
Black Friday Cyber Monday Quick guide Lists and segments Jenn Brisebois_creator Improve engagement with segmentation Quick Guide
Land in the inbox on Black Friday Cyber Monday
Prepare your account for increased sending volume and build your sender reputation ahead of BFCM.
16 min
Black Friday Cyber Monday Campaigns Deliverability Quick guide Jenn Brisebois_creator bfcm-redirect Quick Guide
Plan an omnichannel marketing strategy for Black Friday Cyber Monday
Learn how to use email, SMS, and push together in one unified strategy this BFCM.
10 min
Intermediate Earn more revenue Black Friday Cyber Monday Quick guide Ashley McDermott _creator Increase sales with campaigns Quick Guide
Build an SMS marketing strategy
Learn how to develop an SMS marketing strategy designed to improve the customer experience and drive more revenue.
35 min
Intermediate Course SMS Karim El-Sayed_video Mason Wheeler_creator Acquire customers and grow your lists
Collect zero-party data using Klaviyo forms
Want to learn more about what makes your customers tick? Sign-up forms could be the answer.
7 min
Intermediate Forms Quick guide Karim El-Sayed_video Quick Guide
Grow your business with Klaviyo's Facebook Advertising integration
Drive better return on ad spend and convert more subscribers to customers by maximizing the Facebook Advertising integration.
1 hr 6 min
Intermediate Course Earn more revenue Grow my audience Integrations Ashley McDermott _creator Dan Girmus_video Acquire customers and grow your lists
Grow your business with Klaviyo's Google Ads integration
Create a Google advertising strategy powered by customer-first data in your Klaviyo account.
40 min
Intermediate Course Earn more revenue Build relationships Integrations Ashley McDermott _creator Karim El-Sayed_video
Create strategic sign-up forms
Design forms that drive user engagement, gather valuable data, and align with your business goal.
21 min
Intermediate Course Earn more revenue Forms Build relationships Dan Girmus_video Sharlyne Rios_creater Acquire customers and grow your lists
Create a VIP loyalty program using Klaviyo data only
Implement a segment based VIP loyalty program in Klaviyo that enhances customer satisfaction, drives brand loyalty, and increases revenue for your business.
30 min
Intermediate Course Forms Campaigns Build relationships Flows Lists and segments Dan Girmus_video Sharlyne Rios_creater Drive repeat purchases with automation
Add mobile push to your omnichannel strategy
Learn how to add mobile push to a unified strategy across multiple channels that increases engagement and helps drive brand loyalty, and get effective mobile push strategies to start using immediately.
10 min
Quick guide Push Karim El-Sayed_video Mason Wheeler_creator Omnichannel Increase sales with campaigns Quick Guide
What is a CDP?
Learn what a customer data platform is, what it does, and how CDPs can help businesses grow more efficiently by centralizing customer data.
5 min
Quick guide CDP Jenn Brisebois_creator Dan Girmus_video Quick Guide
Mitigate churn with predictive insights and custom CLV
Get ahead of churn by using predictive analytics and custom CLV to inform your retention strategy.
5 min
Advanced Quick guide CDP Jenn Brisebois_creator Quick Guide
Build impactful retention strategies using RFM analysis
Learn how to interpret the data from the RFM analysis report within Klaviyo CDP. Then, build targeted retention strategies for each RFM group.
6 min
Advanced Quick guide CDP Jenn Brisebois_creator Quick Guide
Track performance of key conversion paths with funnel analysis
Learn how to use the funnel analysis report within Klaviyo CDP to improve customer experience.
5 min
Advanced Quick guide CDP Jenn Brisebois_creator Quick Guide
Klaviyo developer certificate
Start your journey as a Klaviyo developer. Get the resources and knowledge you need to build successfully.
1 hr 39 min
Certificate Advanced Jenn Brisebois_creator Aaron Goeglein_video Developer_area Developer
Deliverability certificate
The deliverability certificate will teach you everything you need to know about email deliverability and managing your sender reputation.
4 Courses
Beginner Certificate Deliverability
Build and customize your sign-up forms
Use Klaviyo's custom form builder to create highly customized targeted forms. Part 2/8.
32 min
Intermediate Course Forms Grow my audience Dan Girmus_video Sharlyne Rios_creater
Automate the customer journey with flows
Discover how timely flow messages can maximize conversions and build customer loyalty.
39 min
Intermediate Course Build relationships Flows Ashley McDermott _creator Dan Girmus_video Drive repeat purchases with automation
Acquire subscribers with QR codes
Grow your email list in-store with QR codes, and bring in-person shoppers online.
6 min
Intermediate Forms Flows Grow my audience Quick guide Lists and segments Ashley McDermott _creator Dan Girmus_video Quick Guide
Manage your profiles, lists, and segments
Learn how to grow your audience effectively, create targeted segments, and understand the data within each customer's profile. Part 3/8
39 min
Intermediate Course Grow my audience Lists and segments Profiles Dan Girmus_video Sharlyne Rios_creater
Analyze your performance in Klaviyo
Develop key skills to build, maintain, and improve upon an analytics strategy. Part 7/8.
41 min
Intermediate Course Analytics Karim El-Sayed_video Mason Wheeler_creator
Promote a new product with omnichannel marketing
Learn how to create an omnichannel marketing strategy for a product launch using Klaviyo.
9 min
Beginner SMS Quick guide Mason Wheeler_creator Quick Guide
Decide if digital advertising is right for you
Understand the pros and cons of digital advertising, and estimate your potential return on ad spend.
4 min
Intermediate Skip Registration Grow my audience Quick guide Integrations Ashley McDermott _creator Dan Girmus_video Quick Guide
Integrate with Facebook Advertising
Learn how and why to integrate Klaviyo and Facebook Advertising.
4 min
Intermediate Build relationships Grow my audience Quick guide Integrations Ashley McDermott _creator Dan Girmus_video Quick Guide
Understand attribution in Klaviyo
An understanding of attribution in Klaviyo is crucial to understanding reporting and ultimately driving revenue.
7 min
Beginner Analytics Quick guide Mason Wheeler_creator Quick Guide
Analyze key metrics to evaluate success
Measure the success of your owned channels to make impactful changes to your strategy that drive revenue.
7 min
Beginner Analytics Quick guide Mason Wheeler_creator Quick Guide cxc-expand-a
Integrate your tech stack in Klaviyo
Integrate the technology that powers your business to centralize your data in Klaviyo.
5 min
Quick guide Integrations Ashley McDermott _creator Karim El-Sayed_video Quick Guide
Use segments to retarget customers after BFCM
Learn how to build segments with Black Friday/Cyber Monday data that will help you to analyze recent growth and re-engage shoppers.
7 min
Black Friday Cyber Monday Quick guide Lists and segments Ashley McDermott _creator Improve engagement with segmentation Quick Guide
Reflect on your BFCM performance
Learn how to analyze your BFCM performance, plan for the future, and improve key metrics.
7 min
Intermediate Black Friday Cyber Monday Analytics Quick guide Ashley McDermott _creator Karim El-Sayed_video Quick Guide
Create a campaign content calendar
Map out your campaign content calendar by determining what you will send, when, and who you will be targeting.
4 min
Campaigns Email Quick guide Increase sales with campaigns Quick Guide
Let engagement drive your sending strategy
Get best practices for building your engagement-based sending strategy.
3 min
Campaigns Deliverability Quick guide Jenn Brisebois_creator Improve engagement with segmentation Quick Guide
Best practices to improve your email content
Make sure each message you send adheres to email design best practices. Following this guidance will help you maintain high engagement and conversion rates.
3 min
Campaigns Email Quick guide Sharlyne Rios_creater Increase sales with campaigns type:Best practices
Personalize your welcome series with profile properties
Engage new subscribers by using customer data to personalize your welcome messages.
6 min
Intermediate Flows Karim El-Sayed_video Quick Guide Jenny Clark_creator
Anatomy of a flow: Welcome series
Take a granular look at how to build a personalized welcome series and learn best practices for making a strong first connection with subscribers.
14 min
Beginner Flows Quick guide Jenn Brisebois_creator Quick Guide
Anatomy of a flow: Browse abandonment
Explore different ways to filter, customize, and split this flow to build excitement around your products and drive conversions.
14 min
Beginner Flows Quick guide Jenn Brisebois_creator Aaron Goeglein_video Sharlyne Rios_creater Drive repeat purchases with automation Quick Guide
Anatomy of a flow: Abandoned cart
Learn how to increase cart conversion rate by filtering, branching, and customizing your abandoned cart flow.
15 min
Beginner Flows Quick guide Jenn Brisebois_creator Dan Girmus_video Sharlyne Rios_creater Drive repeat purchases with automation Quick Guide
Anatomy of a flow: Post-purchase
Your customer retention strategy starts with a strong post-purchase flow. Learn how to customize and personalize this flow to build customer loyalty.
14 min
Beginner Flows Quick guide Sharlyne Rios_creater Quick Guide cxc-expand-b
Anatomy of a flow: Winback
Proactively reach out to customers who are likely to churn before they're gone for good with a highly personalized winback flow.
13 min
Beginner Flows Quick guide Sharlyne Rios_creater Quick Guide cxc-expand-b k-ops-test
Build custom functions with Code
Learn how to use Code to write, test, and deploy custom Python and JavaScript functions in Klaviyo.
59 min
Course Advanced Earn more revenue CDP Karim El-Sayed_video Aaron Goeglein_video Dan Girmus_video Developer_area Michaela Fooksa_creator Developer
Define common API terms
This glossary is a handy reference for working through technical documentation and API-related communication.
2 min
Beginner Quick guide Developer_area Michaela Fooksa_creator Quick Guide Developer
Build foundational API knowledge
This course will introduce the basics of APIs and have students make API calls into their Klaviyo accounts.
1 hr 24 min
Intermediate Course Karim El-Sayed_video Aaron Goeglein_video Dan Girmus_video Developer_area Michaela Fooksa_creator Developer
Incorporate AI into a Code function
Learn about how Beantown Coffee wrote a Code function that uses ChatGPT to hyper-personalize their messages.
2 min
Quick guide CDP Developer_area Michaela Fooksa_creator Quick Guide Developer
Map your data into Klaviyo
Learn about how you can map your data to Klaviyo to customize Klaviyo and design integrations.
33 min
Intermediate Course Integrations Karim El-Sayed_video Aaron Goeglein_video Dan Girmus_video Developer_area Michaela Fooksa_creator Developer
Create custom events to send restaurant specials
Learn how the Klaviyo Cafe approached the problem of sending location-specific restaurant specials, from their planning phase to the API calls involved to the final setup.
4 min
Intermediate Quick guide Dan Girmus_video Developer_area Michaela Fooksa_creator Quick Guide Developer
Use customer review data to enhance segmentation
Review data is a goldmine for any customer-centric business. Learn how to use it to build segments that enhance customer lifetime value and prevent churn.
7 min
Quick guide Reviews Quick Guide
Getting started with segments
Learn what segments are, how to build them, and how to use segments to send more targeted marketing campaigns.
26 min
Beginner Getting Started Lists and segments Dan Girmus_video Michaela Fooksa_creator
Getting started with flows
Learn flow basics, build your first automated flows in Klaviyo, and follow best practices to increase revenue.
23 min
Beginner Build relationships Getting Started Flows Dan Girmus_video Michaela Fooksa_creator
Getting started with email templates
Use the email template editor to create visually appealing and high-converting emails in Klaviyo.
47 min
Getting Started Email Sharlyne Rios_creater
Getting started with sign-up forms
Learn form basics, how to create a pop-up form, and best practices to grow your list.
38 min
Beginner Forms Getting Started Aaron Goeglein_video Sharlyne Rios_creater
Best practices for flows
Drive revenue and nurture customer relationships with automated flows.
5 min
Beginner Flows Dan Girmus_video Michaela Fooksa_creator type:Best practices
Best practices for segments
Target campaigns and increase engagement with these key segmentation strategies.
5 min
Beginner Lists and segments Dan Girmus_video Michaela Fooksa_creator Improve engagement with segmentation type:Best practices
Best practices for adding SMS to your email strategy
Create a unified marketing strategy by using SMS and email together to drive conversions.
5 min
Beginner SMS Earn more revenue Email Quick guide Aaron Goeglein_video type:Best practices Jenny Clark_creator
Best practices for SMS segments
Learn key segmentation strategies to target your SMS messages effectively and increase engagement.
5 min
Beginner SMS Quick guide Lists and segments Dan Girmus_video Improve engagement with segmentation type:Best practices Jenny Clark_creator
Best practices for email templates
Explore foundational advice for creating engaging emails that stand out and drive conversions.
8 min
Email Karim El-Sayed_video Sharlyne Rios_creater type:Best practices
Best practices for sign-up forms
Discover foundational tips for creating impactful sign-up form designs that turn site visitors into subscribers.
5 min
Forms Sharlyne Rios_creater type:Best practices
Getting started with campaigns
Klaviyo campaigns got you stuck? Level up with insider secrets from 143k brands in our Getting Started with Campaigns course.
30 min
Beginner Campaigns Getting Started Karim El-Sayed_video Aaron Goeglein_video Jenny Clark_creator Monica Walsh_creator
Deliverability certificate conclusion and final exam
Time to test what you've learned! Complete the final exam to earn your Deliverability certificate. Part 4/4
22 min
Course Deliverability Ashley McDermott _creator Karim El-Sayed_video ignore-for-search
Build a strong brand voice
Learn how to build a strong brand voice that clearly communicates your mission and values, designed specifically for your audience.
9 min
Beginner Quick guide Mason Wheeler_creator Quick Guide
Send email and SMS campaigns in Klaviyo
Learn how to create high-performing emails and SMS campaigns in Klaviyo. Part 5/8.
22 min
Course Campaigns Dan Girmus_video Sharlyne Rios_creater
Build better emails using personalization
Learn how to personalize your email templates and target the right audience in Klaviyo.
7 min
Intermediate Build relationships Email Quick guide Lists and segments Templates Ashley McDermott _creator Quick Guide ignore-for-search
Build and maintain your sender reputation
Warm your sending infrastructure to build a foundation for good deliverability. Then, follow sending best practices to maintain a strong sender reputation. Part 2/4.
29 min
Course Deliverability Ashley McDermott _creator
Automate your subscription business with Klaviyo
Manage and grow your subscription business through automated communications in Klaviyo. Learn how to use flows and segments to automate your subscription upsells and renewals, which will result in higher customer lifetime value.
10 min
Quick guide Mason Wheeler_creator Quick Guide
Identify segments to target with paid advertising
Create key segments in Klaviyo to sync to Facebook Advertising and Google Ads.
4 min
Intermediate Build relationships Quick guide Integrations Ashley McDermott _creator Quick Guide cxc-expand-a
Write impactful SMS copy
Learn how to write impactful SMS copy that is clear, sent with intention, and drives your audience to act. Improve the performance of your SMS marketing and increase revenue.
7 min
Beginner SMS Quick guide Dan Girmus_video Mason Wheeler_creator Quick Guide cxc-expand-c
Monitor and analyze your deliverability performance
Learn how to proactively identify and triage issues before they cause long-lasting damage to your sender reputation. Part 3/4.
17 min
Course Deliverability Ashley McDermott _creator Karim El-Sayed_video Aaron Goeglein_video
Understand email deliverability
Explore the factors that impact whether your emails are successfully delivered to the inbox and learn how to configure your sending infrastructure for good deliverability. Part 1/4.
37 min
Course Deliverability Ashley McDermott _creator Karim El-Sayed_video Aaron Goeglein_video
Product certificate - conclusion and certificate exam
Earn your Klaviyo product certificate by completing the exam and demonstrating your Klaviyo expertise. Part 8/8.
21 min
Beginner Course Email ignore-for-search
Customize your templates and content
Create branded, hyper-personalized messages at scale using custom built templates, product feeds, and coupon codes. Part 4/8.
48 min
Intermediate Course Jenn Brisebois_creator
Manage your Klaviyo account settings and integrations
Set yourself up for long-term success by integrating your tech stack and understanding the core settings that support your account. Part 1/8.
20 min
Intermediate Course Integrations Account and Billing Ashley McDermott _creator Karim El-Sayed_video Mason Wheeler_creator
Build relationships with automated flows
Learn how to use Klaviyo flows to earn more revenue and build stronger customer relationships. Part 6/8.
40 min
Intermediate Course Flows Ashley McDermott _creator Karim El-Sayed_video Dan Girmus_video
Product certificate - conclusion and certificate exam
Earn your Klaviyo product certificate by completing the exam and demonstrating your Klaviyo expertise. Part 8/8.
21 min
Beginner Course Email ignore-for-search
Send email and SMS campaigns in Klaviyo
Learn how to create high-performing emails and SMS campaigns in Klaviyo. Part 5/8.
22 min
Course Campaigns Dan Girmus_video Sharlyne Rios_creater
Customize your templates and content
Create branded, hyper-personalized messages at scale using custom built templates, product feeds, and coupon codes. Part 4/8.
48 min
Intermediate Course Jenn Brisebois_creator
Analyze your performance in Klaviyo
Develop key skills to build, maintain, and improve upon an analytics strategy. Part 7/8.
41 min
Intermediate Course Analytics Karim El-Sayed_video Mason Wheeler_creator
Manage your Klaviyo account settings and integrations
Set yourself up for long-term success by integrating your tech stack and understanding the core settings that support your account. Part 1/8.
20 min
Intermediate Course Integrations Account and Billing Ashley McDermott _creator Karim El-Sayed_video Mason Wheeler_creator
Build and customize your sign-up forms
Use Klaviyo's custom form builder to create highly customized targeted forms. Part 2/8.
32 min
Intermediate Course Forms Grow my audience Dan Girmus_video Sharlyne Rios_creater
Build relationships with automated flows
Learn how to use Klaviyo flows to earn more revenue and build stronger customer relationships. Part 6/8.
40 min
Intermediate Course Flows Ashley McDermott _creator Karim El-Sayed_video Dan Girmus_video
Manage your profiles, lists, and segments
Learn how to grow your audience effectively, create targeted segments, and understand the data within each customer's profile. Part 3/8
39 min
Intermediate Course Grow my audience Lists and segments Profiles Dan Girmus_video Sharlyne Rios_creater
Monitor and analyze your deliverability performance
Learn how to proactively identify and triage issues before they cause long-lasting damage to your sender reputation. Part 3/4.
17 min
Course Deliverability Ashley McDermott _creator Karim El-Sayed_video Aaron Goeglein_video
Build and maintain your sender reputation
Warm your sending infrastructure to build a foundation for good deliverability. Then, follow sending best practices to maintain a strong sender reputation. Part 2/4.
29 min
Course Deliverability Ashley McDermott _creator
Understand email deliverability
Explore the factors that impact whether your emails are successfully delivered to the inbox and learn how to configure your sending infrastructure for good deliverability. Part 1/4.
37 min
Course Deliverability Ashley McDermott _creator Karim El-Sayed_video Aaron Goeglein_video
Deliverability certificate conclusion and final exam
Time to test what you've learned! Complete the final exam to earn your Deliverability certificate. Part 4/4
22 min
Course Deliverability Ashley McDermott _creator Karim El-Sayed_video ignore-for-search
Customize your templates and content
Create branded, hyper-personalized messages at scale using custom built templates, product feeds, and coupon codes. Part 4/8.
48 min
Intermediate Course Jenn Brisebois_creator
Manage your Klaviyo account settings and integrations
Set yourself up for long-term success by integrating your tech stack and understanding the core settings that support your account. Part 1/8.
20 min
Intermediate Course Integrations Account and Billing Ashley McDermott _creator Karim El-Sayed_video Mason Wheeler_creator
Build relationships with automated flows
Learn how to use Klaviyo flows to earn more revenue and build stronger customer relationships. Part 6/8.
40 min
Intermediate Course Flows Ashley McDermott _creator Karim El-Sayed_video Dan Girmus_video